Published on
July 14, 2025

Turn Job Data Into Recruitment Performance

Wonderkind’s job analysis transforms raw job data into targeted, high-performing campaigns. By matching job titles and descriptions to 1,000+ occupational profiles, our platform ensures ads reach the right candidates with personalized creatives. Use smart filters to prioritize urgent roles, improve ad efficiency, and drive better application outcomes.

In your Road to Candidates, after capturing your jobs, the next critical step is Job Analysis—transforming raw job data into smart decisions and high-performing campaigns.

🎯 Profile Matching via Job Title & Description

Accurate fields like <title>, <category>, and <description> in your XML do more than organize your jobs—they fuel Wonderkind’s algorithm to ensure you’re reaching the right candidates at the right time.

Here’s how it works:

  • Every job is matched against over 1,000 occupational profiles and sub-groups.
  • This matching helps us distribute your ads to the most relevant audience, improving ad efficiency and application quality.
  • Example: A job titled “Nurse, Amsterdam, LUMC” is instantly recognized and matched to candidates with nursing credentials in the Amsterdam area.

Result: Your ads reach talent that’s not only interested—but qualified and ready to apply.

🖼️ Serve the Right Creatives Automatically

Once the role is matched to a profile, Wonderkind uses that information to dynamically tailor the creative content.

What this means:

  • Image and ad copy auto-personalize based on the job category.
  • Example: A tagged healthcare role triggers visuals and language specific to the nursing profession—boosting engagement and click-throughs.

This ensures each ad not only reaches the right people, but also speaks their language.

📊 Prioritize What Matters: Filter & Promote Impactful Roles

Not all jobs are equal in urgency or value. With job analysis and segmentation, you can prioritize the roles that matter most.

Use custom filters like:

  • Job Title
  • Category
  • Location
  • Company
  • Language
  • Reference Number
  • Budget

to build targeted job lists for promotion.

Use cases:

  • Promote hard-to-fill roles in competitive markets
  • Highlight high-priority clients with SLAs or deadlines
  • Allocate more budget to strategic hires or urgent campaigns

✅ Why Job Analysis Matters

With smarter job tagging and filtering, you’ll:

  • Reach the right audience, faster
  • Automatically deliver personalized content per role
  • Focus efforts (and budget) on the jobs that move the needle

Want to learn more about our Talent Attraction Technology?

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